Lexus silver belt buckle
For Lexus’ 2024 campaign I was commissioned to design and craft a unique solid silver belt buckle inspired by their iconic grille. The project was a tribute to Beyoncé's recent milestone in American country music and her reference to Lexus in her song "Texas Hold 'Em". A special edition of this exclusive buckle was sent to Beyoncé herself.
client: lexus agency: DDB
